11.1
Who is the target audience for each of these front pages? working class people - casual, informal language - aiming for working class left wing audience
How do these front pages appeal to their target audiences? freebie to entice people, being 'value for money' - simpler than a broadsheet and colourful so may be easier for working class people to read (assuming they are less educated), selling a better lifestyle, simple and straightforward mode of address
What ideologies are cultivated by these front pages? having to stay healthy and fit,
Who is the target audience for each of these front pages? - middle/upper class people
How do these front pages appeal to their target audiences? formal, lots of information , significant amount of copy. lexis is formal, to the point and hard news, encouraging people to follow the law
What ideologies are cultivated by these front pages? encouraging people to follow the law - women look like the target audience of the times, it could be you
women are hegemonically attractive
PNO - Stuart Hall reception theory
the ways in which audiences receive or take in the ideology of the producer - hypodermic needle model
preferred reading - agree with the ideology of the media product
opposed/oppositional reading - disagrees with the ideology of the media product
negotiated reading -
clay shirky - 'the end of audience theory' - the idea that audiences have effectively become producers
"Welcome to a repeat of ww2 German state" "Achtung Shwein ve vill not haf der minglings wid der exerciseing, dis iss vorbidden!"
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