notes 05.10



  • The fur coat the woman is wearing signifies luxury, suggesting it costs a lot
  • Additionally, the things the woman is wearing, the fur coat and scarf, suggests the setting is cold, which then suggests the bag is source of heat.
  • The natural setting where the woman is standing signifies that the product is natural
  • The cityscape beneath the photo of the woman signifies the place where the product comes from, which is mentioned in the typography on the right (Coach, New York)

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